·5 min read
Freeman's 2026 Report: 70% of Attendees Say In-Person Events Beat Every Other Learning Channel
Freeman's new Trends Report, released this week, confirms what Zoom fatigue already told us: 70 percent of attendees now rank in-person events as their top source of professional learning — ahead of webinars, on-demand platforms, and social channels. The question is whether event programs are designed to actually deliver on that.