·8 min read
Budget Scrutiny Is the Best Thing to Happen to Events
With 62% of planners naming budget constraints as their top challenge, the silver lining: forced prioritization means fewer wasteful events and more intentional experiences.
Industry-analysis
- ·8 min read
The Real State of Hybrid Events in 2026: Moving Past the Hype
Moving past the hype cycle — where hybrid actually works, where it doesn't, and the technology maturity that's finally making it practical.
- ·9 min read
The Hidden Math of Commission-Based Event Platforms
A detailed breakdown showing how a mid-sized agency running 150 events/year pays €100-300K annually in platform commissions — and what they could do with that budget instead.
- ·10 min read
Event ROI in 2026: The Gap Between What Leadership Expects and What Planners Can Prove
40% of organizers still struggle to prove ROI. A practical look at closing the attribution gap with integrated data and clear KPIs.
- ·7 min read
Micro-Events in 2026: Why Smaller Gatherings Are Beating Mega-Conferences
With deeper engagement, lower costs, and easier measurement, micro-events are the fastest-growing format in 2026 — and they need different tools.